Some of the interactions in writing my second book were unfortunate… I remember one sentence from an entrepreneur who was telling me about his beliefs. He told me « the law of gravity will always be stronger than any effort I might make ». It is an unconscious “poncif” that speaks to the mind effortlessly… I was spontaneously uncomfortable with what it conveys.

Stupid metaphor? Yes! Entrepreneurs who adhere to “gravity” will be satisfied with models similar to those of the annuitants who are called to moult… and doomed to failure (because + small). Entrepreneurs, defying “gravity”, will bring sustainable value.

Get out of balance and defy gravity? Countdown: TIC, TAC? « . “If you can imagine it, you can achieve it. If you can dream it, you can become it” (William Arthur Ward). “Go, Go, Go, Go!” », as someone would say, I carry to the top of my heart. Fine…, with pleasure, I am ready! Cqfd!